Will Melia Hotels International stock go up?

According to Danelfin AI, Melia Hotels International has today an AI Score of 7/10 (Buy rating), because its probability of beating the market in 3 months (55.39%) is +5.80% vs. the average probability (49.60%) of all European stocks.

Is it a good time to buy, sell, or hold Melia Hotels International stock right now?

Melia Hotels International has today a Buy rating (AI Score 7/10), according to Danelfin AI. Its probability of beating the market in 3 months (55.39%) is +5.80% vs. the average probability (49.60%) of all European stocks, based on our AI-powered analysis. You can find more details on whether Melia Hotels International stock is a good buy .

What is going on with Melia Hotels International stock in the last 3 months?

The Melia Hotels International stock performance in the last quarter has been +19.97%.

Does Melia Hotels International offer dividend payments?

Yes, Melia Hotels International stock dividend yield is 1.20%.

What is the current market capitalization of Melia Hotels International?

Melia Hotels International's market cap is €2.63B, as of 2026-07-03 08:00.

Melia Hotels International SA (MEL.MC) AI Stock Analysis

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MEL.MC AI-Powered Stock Analysis

AI Score Explanation

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Momentum+3.79%
Direction and strength of recent price movements
Volatility+1.07%
How much the stock price tends to fluctuate
Earnings Quality+0.83%
Stability and reliability of reported earnings
Sentiment+0.79%
How analysts and the market view the stock
Financial Strength+0.46%
Balance sheet strength and financial resilience

Growth-0.59%
Expected pace of revenue and earnings expansion
Valuation-0.33%
How the stock is priced relative to its fundamentals
Profitability-0.23%
Profitability and operating efficiency metrics

MEL.MC probability advantage of beating the market (3M):

+5.80%

AI Score

Buy

Melia Hotels International (MEL.MC) has an AI Score of 7/10 (Buy) because, according to an overall analysis, it has a probability advantage of +5.80% of beating the market (STOXX 600) in the next 3 months. This advantage is calculated as the difference between the average probability of any European stock (49.60%) and the probability of MEL.MC (55.39%) of outperforming the market in the next 3 months, as determined by Danelfin AI’s comprehensive analysis.

Average probability of any European stock of beating the market (3M)49.60%
MEL.MC probability advantage of beating the market (3M)+5.80%
MEL.MC probability of beating the market (3M)55.39%

MEL.MC probability advantage of beating the market (3M): +5.80%

The AI-powered overall analysis of Melia Hotels International (MEL.MC) is based on the 27 fundamental, technical, and sentiment features that had the greatest impact on stock performance during the last 24 months (alpha signals). These alpha signals explain the probability advantage of MEL.MC:

Type	Alpha Signal	Current Value	Value Decile Position	Probability Advantage Impact (3M)
Technical	Chart Pattern (180d)	figure_92	N/A	+2.61%
Technical	Chart Pattern (60d)	figure_101	N/A	+0.90%
Sentiment	Country	Spain	N/A	+0.88%
Sentiment	Industry (GICS)	Hotels, Restaurants & Leisure	N/A	-0.79%
Technical	Avg. Last Decile Drawdown (1Y)	-0.04		+0.68%
Fundamental	Consolidated Net Income / Loss	3.4M		+0.65%
Fundamental	Diluted EPS	0		-0.59%
Fundamental	Cash & Short-Term Investments YoY Growth	0.04%		+0.53%
Sentiment	Sentiment Impact (Long Tail)	-	N/A	+0.45%
Technical	Recovery Upside	-0.01%		+0.39%
Technical	Upgrade to unlock			+0.34%
Fundamental	Upgrade to unlock			-0.34%
Fundamental	Upgrade to unlock			-0.33%
Technical	Upgrade to unlock			-0.27%
Fundamental	Upgrade to unlock			+0.27%

Rest of Alpha Signals: +0.41%

MEL.MC probability advantage of beating the market (3M)Total:+5.80%
MEL.MC AI Score

Significant changes Vs previous day

MEL.MC Trading Parameters

These suggested trading parameters for a 3-month horizon help improve risk management and decision-making.

Entry:€11.95
Horizon: 3 months
Stop Loss:€XXXXXPro (XXXXXPro) or AI Score < 7/10
Take Profit:€XXXXXPro (XXXXX
Pro
) or AI Score < 7/10

MEL.MC Proven Buy Signal & Price Forecast

This is the price chart for MEL.MC from January 2, 2026 until today. The chart indicates, in green, the 81 days when the stock received a Buy/Strong Buy rating (buy signals, AI Score 7 to 10).

Forecast: In the section below, the central dotted line represents the most expected path, while the shaded area indicates the anticipated price range. This is based on previous Buy signals with a 90% confidence level.

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Closing price (USD)
Buy signals

Forecast:

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MEL.MC Average Past Performance & Win Rate

Three months after its 932 Buy signals since July 2026, MEL.MC had an average performance of xxxxxx and a xxxxxx Win rate (positive performance).

932 Past MEL.MC Buy Signals	1 Month Later	3 Months Later	6 Months Later	1 Year Later
Average Performance				-6.15%
Average Alpha				-3.24%
Win Rate (% Positive Perf.)				55.05%
% Positive Alpha				33.33%

MEL.MC Frequently Asked Questions

Will Melia Hotels International stock go up?
According to Danelfin AI, Melia Hotels International has today an AI Score of 7/10 (Buy rating), because its probability of beating the market in 3 months (55.39%) is +5.80% vs. the average probability (49.60%) of all European stocks.
Is it a good time to buy, sell, or hold Melia Hotels International stock right now?
What is going on with Melia Hotels International stock in the last 3 months?
Does Melia Hotels International offer dividend payments?
What is the current market capitalization of Melia Hotels International?

Melia Hotels International SA Company Profile

Melia Hotels International SA (MEL.MC) is a prominent Spanish hotel group with a significant global presence, managing a diverse portfolio of properties across key leisure and business destinations in Europe, the Americas, Africa, and Asia. With over six decades of operational history, the company has established itself as a leader in the hospitality sector, offering a wide spectrum of accommodation options from luxury resorts to urban hotels. Its strategic focus on prime locations, coupled with a deep understanding of market dynamics, underpins a resilient operational model and contributes significantly to its market leadership within the competitive global hospitality landscape.

The company's extensive brand portfolio is strategically segmented to address various guest preferences and market niches, ensuring broad appeal. This includes well-recognized brands such as Meliá Hotels & Resorts, Gran Meliá Hotels & Resorts, Paradisus by Meliá, ME by Meliá, INNSiDE by Meliá, Sol by Meliá, and Affiliated by Meliá. This multi-brand approach not only optimizes revenue generation but also enhances customer loyalty across different market segments, allowing for flexible adaptation to evolving consumer demands. Melia is also recognized for its commitment to sustainable tourism, actively integrating environmental and social responsibility into its core business practices, which aligns with the growing demand from conscious travelers and responsible investors.

Melia Hotels International is actively pursuing digital transformation initiatives to enhance guest experiences through innovative technology and streamline operational efficiencies across its properties. The company is also focused on strategic expansion into high-growth markets, particularly through management contracts and selective asset light growth, leveraging its robust asset management strategy. This disciplined approach to portfolio optimization, combined with a strong emphasis on brand equity and operational excellence, positions MEL.MC for sustained growth and long-term value creation for its shareholders.

The company maintains a strong balance sheet and a proven capability to navigate dynamic market conditions, further solidifying its investment appeal within the global hospitality sector. Its revenue mix is primarily driven by accommodation and food & beverage services, distributed through a robust go-to-market strategy encompassing direct bookings via its website and loyalty programs, online travel agencies, and strategic partnerships, all contributing to its extensive global presence across more than 40 countries and ensuring broad market reach.

Sector:
Country:Spain
Industry:
Address:Calle Gremio Toneleros (Poligono Son Castello) 24, PALMA DE MALLORCA
Employees:19,058
Website:meliahotelsinternational.com

Pros

Global brand portfolio and distribution network

Asset-light growth via management and franchise contracts

Geographic diversification across multiple continents

Revenue mix from leisure, business, and MICE segments

Customer loyalty program fostering repeat bookings

Cons

Capital expenditure requirements for owned property portfolio

Sensitivity to global economic cycles and discretionary travel

Exposure to geopolitical risks and currency fluctuations

Fragmented industry with intense competitive pressures

Operating leverage sensitivity to labor cost increases

Pros

Cons

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MEL.MC Stock AI Analysis